Khyber Brand Identity Design
Khyber Milk, a prominent dairy brand in Kashmir, underwent a comprehensive branding project encompassing Logo Design, Mascot Design, Color Language, Packaging, Flyers, and Social Media Marketing graphics. Led by Creative Direction in collaboration with Team Amplify, the project aimed to enhance brand identity and market presence through cohesive visual elements that resonate with consumers and highlight the brand's commitment to quality and heritage in dairy products.
New Logo Design- Logo Design: Creative Direction in collaboration with Team Amplify
The Khyber emblem blends heritage and vision. The 'K' symbolizes Kashmir's cultural richness and architectural
marvels, inspired by minarets and Buddhist pagodas. It embodies snow-capped peaks, glistening droplets, and
purity. The letters 'h', 'b', and 'e' echo Islamic artistry, while the tagline "Purity Of Kashmir" emphasizes
authenticity and quality. This emblem showcases tradition and innovation, defining Khyber's journey.
The Khyber emblem blends heritage and vision. The 'K' symbolizes Kashmir's cultural richness and architectural
marvels, inspired by minarets and Buddhist pagodas. It embodies snow-capped peaks, glistening droplets, and
purity. The letters 'h', 'b', and 'e' echo Islamic artistry, while the tagline "Purity Of Kashmir" emphasizes
authenticity and quality. This emblem showcases tradition and innovation, defining Khyber's journey.
Logo Explorations - Team Amplify
Color Palette - Logo
Mascot Design - "Aaapa"
Packaging Design Exploration - Milk Bottle
Packaging Design Exploration - Dahi Cup
Marketing Collaterals
Ongoing design development for potential product packaging.
